Audience Analysis Through Improvisation and Persuasion at NC Central University
Explore how students at North Carolina Central University practice audience analysis through improvisation and the Sell Outs game to enhance persuasive communication skills. Engage in interactive exercises and assessments to tailor pitches for a competitive environment.
Download Presentation
Please find below an Image/Link to download the presentation.
The content on the website is provided AS IS for your information and personal use only. It may not be sold, licensed, or shared on other websites without obtaining consent from the author. If you encounter any issues during the download, it is possible that the publisher has removed the file from their server.
You are allowed to download the files provided on this website for personal or commercial use, subject to the condition that they are used lawfully. All files are the property of their respective owners.
The content on the website is provided AS IS for your information and personal use only. It may not be sold, licensed, or shared on other websites without obtaining consent from the author.
E N D
Presentation Transcript
Audience, Improv, and Persuasion Using improvisation and the Sell Outs game to practice audience analysis in persuasion Laura Graham North Carolina Central University PAGE 1
Learning Objective Students will apply audience analysis techniques to persuasive communication in order to pitch a fantasy product in a competitive environment. Learning Objective PAGE 2 The Class Exercise The Game Conclusion
In-Class Assessment Students will demonstrate mastery by Asking the Customer questions (avoid assumptions) Matching product to customer needs Tailoring the pitch PAGE 3
The Class Exercise Pre-reading & instruction Students work in groups of 3-4 Game cards distributed Instructions given Play at least 3 rounds The Class Exercise PAGE 4 Learning Objectives The Game
Instructions I will play the Customer and give you a problem to solve As a group you must select one product and one feature to come up with a solution You can ask the Customer questions The Customer will choose the product that best fits their needs You have 5 minutes to discuss the product and come up with your pitch The winning pitch group receives 15 points All teams receive 5 points PAGE 5
The Game Customer. I need something to help my grandmother with her groceries Product. Bear Watch Alien Lightning Rod Bat Feature. Overheats Quickly Has Two-Factor Authentication Everlasting Flagged by TSA I m trapped in the cemetery with a horde of zombies The Game PAGE 6 Learning Objective The Class Exercise Conclusion
Resources https://www.amazon.com/Sell-Outs-Traveling-Salesman-Edition/dp/B07QT9ND74 PAGE 7
