Benefits of Going Global and Social Media Influence on B2B Marketing
In this study by Fatima Alzahraa Agneaber from Libyan International Medical University, the benefits of becoming a global enterprise and the impact of social media on B2B marketing are discussed. Explore the advantages of globalization and how online platforms play a crucial role in modern marketing strategies. Discover the interconnected relationship between global expansion and leveraging social media for business-to-business interactions.
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Presentation Transcript
Libyan International Medical University Faculty of Business Administration The Benefits of Becoming Global and the Influence Social Media Has on B2B Marketing By: Fatima Alzahraa Agneaber ID.3212 mail:fatemaalzahraa_3212@limu.eduly E-
Table of Contents 01 02 Introduction The influence social media has on B2B marketing Definition of globalization and the benefits of going global 03 04 Conclusion References 1
Objectives Discuss the benefits of becoming a global enterprise Describe the influence of online platforms and social media on B2B marketing 2
Introduction Globalization: the process by which businesses or other organizations develop international influence or start operating on an international scale. 3
the benefits of becoming a global enterprise 02 01 03 The Consumer Employment of skilled labor Tax avoidance They are able to buy items in their own towns, without the extra costs of international shipping involved. A multinational company can filter profits through countries which have lower corporation tax rates. A multinational has a bigger pool of labor to employ. 4
the influence of online platforms and social media on B2B marketing the SEO campaign: Search engine optimization is a solid option in growing the popularity of your website, as well as the sales. Improving the conversion rate: businesses have the opportunity to act like real people. Draw some attention with a sensitive manner or a polite communication channel and you will become a viable option for further partnerships. 5
Conclusion Becoming a global enterprise is crucial for your B2B marketing they depend on each other 6
References Dickens, F. A. T. I. M. A. (2016, January 26). The Impact of Social Media on B2B Marketing - VSL. Fatima. Retrieved April 18, 2022, from https://www.virtual- sales.com/impact-social-media-b2b-marketing/ Pettinger, T. (2019, May 21). Benefits of being a multinational company. Economics Help. Retrieved April 18, 2022, from https://www.economicshelp.org/blog/147528/economics/benefits-of-being-a-multinational- company/#:%7E:text=The%20firm%20gains%20many%20benefits%20of%20being%20gl obal,The%20main%20benefits%20of%20being%20a%20multinational%20company 7
