Choosing Between Custom and Platform Websites - Pros and Cons
Explore the pros and cons of custom Flint sites and platform sites to determine the best fit for your clients. Learn when to choose a platform website and when a custom website is more suitable based on client needs and budget considerations.
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Presentation Transcript
Custom Flint Site: Pros and Cons Flint/RR46/Adfarm/Giant Goat excel at building custom sites forourclients.This is a great fit formanyofthe the types ofclient relationships we liketo build. Pros Can provide nearly any type of component or custom funtionality Client has support for when things break Client is able to see and interact with test sites when we begin a new build Cons Cost
Platform Site: Pros and Cons Aswe explore building client sites on different Platforms,there are both advantages and disadvantages. Pros Low cost Short build time Cons Nocustomcomponentsorfunctionality Unabletoshowclientatest/stagingsiteduringnewsitebuild. SEOoptimizationlimited Verylimitedabilitytosupportclientwhensitebreaks Nocompletelycustompages/design
When should we choose which? Custom sites are a betterfit forsome clientswhile platform builds make sense forothers. When is a platform site a good fit? A platform site can be a good fit when we are working with a client who has a preexisting site that was built in Squarespace or Wix, for example. Our digital team may look at the site, examine the existing structure/components and easily update it for the client. Another type of client that might be suited to a platform site environment is a new client wanting a low budget, very simple brochure site. This means a standard Hi, this is who we are website consisting of approximately 3-5 pages: Home, Projects/Portfolio, News/Events, About, Contact. When is a custom site a good fit? Custom sites are good fits for larger clients who want a robust site with 8+ pages. Clients who want custom functionality within their site, the ability to use components in a certain way. Clients who want to see wireframes, mockups, and use our UI/UX services. Clients who desire SEO optimization.
Custom Flint Site Wix Squarespace Client is able to update website themselves Client can preview the site with a test link before site is published Form submission can go to multiple places. For example, a user can select General Inquiry from a Contact Us form and it goes to inbox A, while users selecting MediaInquiry go to inbox B Accordion components can be used in the site For example, a page with sections that expand and collapse, like what is frequently used in FAQ sections) Pages can be hidden from public For example, a campaign landing page can be built out but hidden until the campaign begins.
