Compulsory Communication Requirements for OSI Infodays and Interreg Projects
Discover the mandatory communication rules set by EU regulations and the OSI programme for projects in Zadar/Udine. Learn about the importance of project communication activities, including displaying logos, acknowledging EU support, and organizing high-level events. Follow the guidelines for brand identity, visibility, and strategic storytelling to enhance cohesion policy contributions.
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Presentation Transcript
2ndCall for Proposals OSI Infoday Main Implementation rules Communication OSI Infodays| Zadar/ Udine www.italy-croatia.eu
New Harmonised Interreg Identity Compulsory Communication Requirements EU Regulation Programme OSI specificities Developing Project Communication Activities What is Provided by the Programme How to Plan Project Communication Activities
New Harmonised Interreg Identity - No more reference to the Fund that co-finances the Programme and projects
Compulsory Communication Requirements EU REGULATION Display a poster in a visible location at the partners' premises (also applicable for digital displays) Publication of an article on the partners institutional websites about the EU funding received Installation of billboards or plaques for any project-related investments Proper use of the project logo in all communication and promotional materials
Compulsory Communication Requirements EU REGULATION Acknowledge the support from the EU Funds, following the EU visibility rules Ensure high visibility of OSI s achievements Organise a high-level event involving the Commission and the Managing Authority (OSI exceeding a budget of EUR 5 million)
Compulsory Communication Requirements PROGRAMME Timely update of the project website Use the provided project logo in all project documents, materials, and any promotional or visibility elements in line with Project Brand Manual Designation of a skilled Communication Manager Develop and implement Communication Strategy with Communication Plan
OSI specificities Financial size / significant contribution to the Programme objectives Innovative character Communication is a key feature to make operations of strategic importance visible Strategic dimension EU dimension Tell the Programme s story and Cohesion policy s contribution Achievements and contribution to the Programme s objectives Visibility of EU support and EU fundamental values Contribution to the Cohesion Policy
What is Provided by the Programme Project logos Project websites for communication and dissemination Templates per priority and instructions on how to customise them: Word document, PowerPoint, Project poster, Permanent plaque, Temporary Billboard Guidelines and instructions Project Brand Manual, Manual and video tutorials for Web Administrators Constant training and support
How to Plan Project Communication Activities There is no more dedicated Work Package (WP2) A Summary of the communication approach and activities should be inserted within C.7.3 section of the Application Form Communication activities should be included in the thematic WPs and explained in the respective field in the Application Form At least one Communication Objective, in at least one thematic WP depending on what is relevant to the project, should be defined
How to Plan Project Communication Activities Project Overall Objective Communication Objective 1.1 WP1 ? Specific Objectives 1 Communication Objective 1.2 WP2 ? Specific Objectives 2 WP3 ? Specific Objectives 3 Communication Objective 3
How to Plan Project Communication Activities One Specific Objective may correspond to one or more Communication Objectives Communication Objective 1: To encourage commuters to switch to public transportation Specific Objective: To reduce air pollution in local community Communication Objective 2: To convince local policymakers to adopt new measures that will reduce car usage
How to Plan Project Communication Activities Events: Workshops and Training Public Presentations Hackathon, Theatre Performance, Concert, Quiz Promotional materials: Leaflets, Gadgets, Flyers Bags, Notebooks, Pens Digital activities: Regular Updates to Website and Social Media Promotional Campaigns Photo and Video Production Media Relations: Press Conferences and Press Release
Veneto Region Area for Economic Policies, Human Capital and Programming of European Funds Directorate for Joint Programming Italy Croatia Managing Authority and Joint Secretariat Dorsoduro, 3494/A - 30123 Venice Italy Franka Lisice 77 - 23000 Zadar, Croatia js.italy-croatia@regione.veneto.it js.it-hr.antenna@mrrfeu.hr +39 041 2793120 +385 23 316 336 www.italy-croatia.eu www.italy-croatia.eu
