Crafting a Winning Tech Startup Pitch Deck: Key Slides and Strategies
"Discover the essential slides and tips for creating a successful tech startup pitch deck, including defining the problem, showcasing solutions, product benefits, market size analysis, and competitive landscape differentiation."
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Presentation Transcript
Tech Startup Pitch Deck Template The slides that make up a winning pitch deck
Your logo Your tagline Pro tip This is your intro slide. Add your logo and tagline. You might also include your elevator pitch and main visual. Use our free Brand Strategy Tool to generate your elevator pitch.
Problem statement 1-2 slides that clearly outline the problem your startup aims to solve. On the next slide, include existing solutions and their limitations. Pro tip Change the header to a more descriptive, industry- specific, and attention-grabbing title; also get creative on the other slides. For example: Finance professionals get stuck with tedious tasks. [Startup name or logo] yourcompany.com
Existing solutions [Solution 1] [Solution 2] [Solution 3] Briefly describe the existing solution and highlight its fallbacks. Briefly describe the existing solution and highlight its fallbacks. Briefly describe the existing solution and highlight its fallbacks. [Startup name or logo] yourcompany.com
[Your product name] Explain the benefits and functionality of your product/solution in a compelling way. + Feature + Feature + Feature + Feature Pro tip If you don't have real product screens yet, use simplified UI screens to give an idea of the functionality. You can also add video content as eye-catcher. [Startup name or logo] yourcompany.com
Market size Visualize your data to catch attention and avoid filling your slide with text. 3.9M Total Available Market 2.2M Serviceable Available Market 1M Your Target Market [Startup name or logo] yourcompany.com
Competitive landscape (A) Outline your competitors and what differentiates your solution from already existing ones. [Startup name] [Competitor name 1] [Competitor name 2] [Competitor name 3] [Feature 1] [Feature 2] [Feature 3] [Feature 4] [Description with benefit] [Description] [Description] [Description] [Feature 5] [Description with benefit] [Description] [Description] [Description] [Startup name or logo] yourcompany.com
Competitive landscape (B) Outline your competitors and what differentiates your solution from already existing ones. Key differentiator 1 Your startup Key differentiator 2 differentiator 2 Opposite of key Pro tip Opposite of key differentiator 1 Use a positioning map with X- and Y-axes. [Startup name or logo] yourcompany.com
Business model Describe how your startup will generate revenue the clearer and easier to understand, the better. X % [Revenue source 1] [f.i. commission] [Revenue source 2] $ X per [service] Pro tip Try to cut it down to one sentence. For example: We take a 10% commission on each transaction. [Startup name or logo] yourcompany.com
Roadmap Include the milestones you have already achieved and the forthcoming Your startup ones, such as alpha or beta launches, major feature releases, and more. Milestone 1 20XX Milestone 2 20XX Now Future Milestone 1 20XX Future Milestone 2 20XX [Startup name or logo] yourcompany.com
Marketing & sales Promote a clear strategy, with actionable steps on the marketing and [Branding: Action step] sales level. Outline how you plan to tackle customer churn rates or other obstacles that might arise. [UX: Action step] [Sales: Action step] [Startup name or logo] yourcompany.com
Team Pro tip Highlight the key members of your team, their expertise, and why Include logos of the companies they're the right people to solve this problem to gain the trust of your team has been working at. investors. Name Surname Position Name Surname Position Name Surname Position Previous working experience and industry expertise Previous working experience and industry expertise Previous working experience and industry expertise [Startup name or logo] yourcompany.com
Financials Demonstrate that your spending has been fueled by strategic decisions with a good return over time. [Startup name or logo] yourcompany.com
Use of funding Provide an overview of how you are planning to spend the funding. $ XX M To [purpose] $ XX M To [purpose] $ XX M To [purpose] [Startup name or logo] yourcompany.com
Well done, you're ready to go. Don't forget to adjust colors and typeface to match your visual identity. Good luck for your pitch! Feeling stuck or need help with your branding? Feel free to reach out to us. thebranx.com hi@thebranx.com the.branx The Branx
