
Cultural Evolution and Modernization in Media Studies
Explore the concepts of cultural evolution, modernization, and media studies through insightful slides and images. Learn about cultural accumulation, cultural determinism, cultural change, and more in this comprehensive presentation.
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Presentation Transcript
: ( : ( . ) ( . ) . ) ) ( ( ) ( 1 ) | . | " ( .) - . ) ) ( ) ( ) 21 4
: ( ) - Cultural accumulation . . : : " .: " - pattem cultural traits : - cultural area cultural stage 4. 5. sub - culture : : cultural determinism 6- - cultural relativity : : : : : : : : ... - cultural change cultural evolution 9- - cultural revolution - cultural drift - cultural integration : - 14 - ncultural substitutio| cultural acculturation - cultural invasion 16- ( ) . 53
" " : . . . ( .) . " " " ( . ) . . " . . " . " . " : . ... " " . : / . 4 )
. : : . : ( .) : . ) ( ( : . ) ( ) ( ) p vol roberg ncyclopaedia internationE ( )
( ) . kultur . - . zivilisation ( .) : ( ) ( .) Encyclopaedia international, (Grober,N,y,1970,)vol,5p385 (") - : ( ) : ) (
schramm : : process ( .) : : ( 3 .) wilbur schramm, men, Messages and Media, New York, Harper and Row ( ) Publisher,1973,p.2.3 (1) ( ) : )
... Modernization ( ) calvin gold scheider ( .) : ( ) Moore, Wilberte. Social chang 2nded Englewool chiffsn.j.prentice-Hall, 1974,p.194 (1) Calvin Gohd scheider, population, Modernization and social structune, Brown and Co, 1971,p.95. (*) : ) ( )