Development of Value Chains in Tourism and Agriculture Project
This project focuses on enhancing regional cooperation and biodiversity conservation in the Pelagonia/Prespa-Ohrid region through raising awareness, improving promotional materials, and fostering stakeholder interest in national park values. Achieved results include establishing a database, creating promotional materials, and organizing stakeholder meetings to promote responsible visitation to national parks.
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Presentation Transcript
FINANCED PROJECTS FOR DEVELOPMENT OF VALUE CHAIN Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Name of the project: Contribution to the biodiversity conservation and enhancement of regional co- operation in the trans-boundary Pelagonia /Prespa Ohrid Region Implementing body: Regional Development Agency Pelagonia Preda Partners of the project: Municipalities Bitola, Resen, Demir Hisar, NP Pelister, NP Galicica, NP Prespas (R. Albania) Duration of the project: 7 months, April October 2011 Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Objectives of the project Raising the general awareness for the natural values of the national parks Pelsiter, Galicica and Prespas and promotion of the national parks Elaboration of promotion material for the national park values according to the visitors profile in the region Improve the availability of the promotion material for the national parks in the service providers in the region Increase the interest of the stakeholders for the national values in the national parks Improve the linkages among the national parks in the tow countries and the development agencies Creation of platform for cooperation among the stakeholders Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Achieved results Established data base for natural values and services in the Ohrid/Prespa region Prepared concept for promotional material according to the visitor profile and list of natural values Elaborated information and promotional material on natural values and services to the Ohrid /Prespa region Organized stakeholders meeting and promotional meetings on natural values and services of the Ohrid/Prespa region Promoted trans-boundary possibilities to visit the national parks and inform them how to behave in a responsible way Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Implemented activities Review of the visitors information (tourist profile) on the regional level (Ohrid/Prespa) in Macedonia and Albania Created platform for cooperation among relevant stakeholders from the two countries Joint meeting between the three national parks for prioritization of the most attractive natural values and services Prepared concept for promotion material according to the visitor profile and list of natural values and services Promotion material designed and produced Organized promotion day for the selected group of in-bound tour operators for the Ohrid/Prespa region Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
INCREASEING TOURISM OPPORTUNITIES THRU UTILIZATION OF RESOURCES I-TOUR Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Name opportunities thru utilization of resources Financed under: IPA cross border cooperation program MK-GR 2014-2020 Partners: CDPPR, NP Pelister, Faculty for tourism Ohrid,NP Prespes, Aristotle institute Thessaloniki Budget: 738.929 EUR EU co-financing: 628.090 EUR partners: 411.445 EUR GR partners: 327.484 EUR of the project: Increasing tourism Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Overall objective: Improvement of the attractiveness and promotion of the cross border region Pelagonija/Florina/Thessaloniki and increase of the employment in tourism Specific objectives: (1) development of competitive and sustainable tourism products, (2) evaluation of newly developed tourism products, (3) promotion of newly developed tourism products in the CB area and their international branding Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
Activities Mapping of existing tourism potentials in the CB area Development of at least three cross border adventure travel products that include local culture, physical activity and clean environment Evaluation and testing of newly developed products Improvement of the newly developed products CB area tourism stakeholders capacity building Study trip for tourism stakeholders Promotion Fam tour for international tour operators Fam tour for international media Two international fair participation Development of value chains in tourism and agriculture Mavrovo 09-11.05.2018
