Effective Communication Toolkit for Government Biotechnology Initiatives
Enhance government communications on food biotechnologies with a comprehensive toolkit including adaptable key messages, fixed design templates, and practical tools. The toolkit covers various topics like public engagement, health concerns, environmental impact, and regulatory aspects. It also provides example materials and platforms for message dissemination.
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Presentation Transcript
What is the Toolkit? Template example materials (adaptable key messages & fixed design) that are tailored for use Ideas of platforms and areas for getting the messages out
Who receives the Toolkit? Governments Image from https://thenounproject.com/
When it is used? Public Government Image from https://thenounproject.com/
Where it is used? Others? Image from https://thenounproject.com/
Whats inside? Handbook 10 Topical Tools Image from https://thenounproject.com/
What s Handbook? 1. Introduction of food biotechnologies 2. Overview of the toolkit 3. Outline of the 10 Topical Tools 4. Ideas of platforms and areas for use of the example materials 5. Country good practices and lessons-learnt about food biotechnology communications 6. Sources of useful information 7. Terminology
What are 10 Topical Tools? Each of the 10 topical tools contains 1. Brief guide Introduction of the topic Overview of the enclosed example materials 2. Five practical example materials Possible type of the example materials, courtesy of the Government of Malaysia
What are 10 topics? 1. Public engagement in the authorization process 2. Food biotechnologies and human health concerns 3. Food biotechnologies and environmental concerns 4. History of the food biotechnologies 5. Safety assessment of the biotechnology products 6. Fundamentals on the food biotechnologies 7. Use and application of the food biotechnologies 8. Benefitsof the food biotechnologies 9. New developments in the food biotechnology field 10.Regulations of the food biotechnologies
What are example materials? Fixed design with a template text (= key message) that is science-based, but easy-to-understand and simple. One example material has one key message. PPT is used for production that allows to easily modify the text. Possible type of the example materials, courtesy of the Government of Malaysia
What is a key message? Fact that governments to let their general public know. Written in a science-based but simple and easy language 5 key messages per topic Identified at June meeting Possible type of the example materials, courtesy of the Government of Malaysia
In which languages? TBD Image from https://thenounproject.com/\
