Enhanced Digital Competencies for Business Usage in Vocational Training
"Explore the EnDigiCom project focusing on enhancing digital competencies for business usage through vocational training. Discover the project partners, objectives, and benefits for institutes. Addressing the need for suitable social media competencies in SMEs to elevate digital marketing practices and vocational training provisions."
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Presentation Transcript
Enhanced Digital Competencies for Business Usage BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 1 05/2019
Enhanced Digital Competencies for Business Usage EnDigiCom Overview The EnDigiCom Project - what is it? Who are the project partners? Results How can my institute benefit? Questions & Feedback BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 2 05/2019
Enhanced Digital Competencies for Business Usage The EnDigiCom Project what is it? A co-funded ERASMUS+ KA 2 Vocational Training Strategic Partnership 2017-1-AT01-KA202-034999 Best practice project BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 3 05/2019
Enhanced Digital Competencies for Business Usage The EnDigiCom Project - context intends to address the lack of personnel with suitable Social Media competencies in SMEs to enhance the professional use of digital marketing and social media further development of vocational training provisions/curricula BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 4 05/2019
Enhanced Digital Competencies for Business Usage Who are the project partners? 7 project partners from AT, FR, GE, BE and SL 4 educational partners focusing on VET and HE business programmes, BUSINET as a network partner 2 Social Media experts as partners BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 5 05/2019
Enhanced Digital Competencies for Business Usage The process BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 6 05/2019
Enhanced Digital Competencies for Business Usage Results Exchange of SM programmes Comparison of existing SM programmes Input of SM Experts BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 7 05/2019
Enhanced Digital Competencies for Business Usage Results Developed questionnaire about SM competencies Used Google forms for data collection Contacted over 100,000 companies Received 527 responses Forming the basis for four analysis reports BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 8 05/2019
Enhanced Digital Competencies for Business Usage Results Identifying competencies for the targeted model curriculum criteria to form primary (core) and secondary (outer) competencies Agreed on SM competencies, content, actors, delivery and change mechanisms Form the basis of future testing activities and LTTAs BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 9 05/2019
Enhanced Digital Competencies for Business Usage Results BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 10 05/2019
Enhanced Digital Competencies for Business Usage How can my institution benefit? Up-to date SM model curriculum based on the research of business needs Free use of all project material Flexible delivery as: short course part of a business programme | full- or part-time series of one-day seminars Offered to different target groups: to individuals for personal development to companies for staff development to the student body BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 11 05/2019
Enhanced Digital Competencies for Business Usage The EnDigiCom Project Come and join us online: EnDigiCom Padlet BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 12 05/2019
Enhanced Digital Competencies for Business Usage The EnDigiCom Project https://www.ews-wien.at/endigicom/ BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 13 05/2019
Enhanced Digital Competencies for Business Usage Questions & Feedback Questions? Staying in contact: https://www.ews-wien.at/endigicom/ https://padlet.com/birgit_binnyei/EnDigiCom_Workshop https://www.slideshare.net/Endigicom/ birgit.binnyei@ews-wien.at BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 14 05/2019
Enhanced Digital Competencies for Business Usage BUSINET Spring Workshop ERASMUS+ KA 2 Vocational Training Strategic Partnership EnDigiCom - 2017-1-AT01-KA202-034999 15 05/2019
