Enhancing Business Value Through Cross-Functional E-Business Systems

unit 3 n.w
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Discover the significant business value provided by cross-functional e-business systems such as Enterprise Resource Planning, Customer Relationship Management, Supply Chain Management, and Enterprise Collaboration tools. Learn how these systems benefit companies, customers, and business partners.

  • Business Value
  • E-Business Systems
  • Enterprise Resource Planning
  • Customer Relationship Management
  • Supply Chain Management

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Presentation Transcript


  1. Unit-3 Business Information Systems

  2. Chapter Objectives Identify each of the following cross-functional e-business systems and give examples of how they can provide significant business value to a company and its customers and business partners. Enterprise resource planning Customer relationship management Enterprise application integration Supply chain management Groupware

  3. The e-Business Application Architecture

  4. Enterprise Resource Planning Integrated Logistics Production Planning Sales Distribution, Order Management Customer/ Employee Accounting and Finance Human Resources

  5. Customer Relationship Management Retention and Loyalty Programs Marketing and Fulfillment Sales Cross-Sell Up-Sell TeleSales Store Front and Field Service Customer Customer Service and Support Contact Management

  6. Supply Chain Management Supply Chain Life Cycle Schedule Make Deliver Commit Order Demand Planning Manufacturing Planning SCM Functional Processes Commitment Advance Scheduling Distribution Planning Transportation Planning SCM Integrated Solution Internetworked Supply Chain Management

  7. Tools for Enterprise Collaboration Enterprise Collaboration System Collaborative Work Management Tools Electronic Communications Tools Electronic Conferencing Tools E-Mail Voice Mail, I Phone Web Publishing Faxing Data Conferencing Voice Conferencing Videoconferencing Discussion Forums Electronic Meetings Calendaring Task and Project Mgt Workflow Systems Knowledge Mgt Document Sharing

  8. Functional Business Information Systems Marketing Production Operations Human Resource Management Functional Business Systems Accounting Finance

  9. Marketing Video

  10. Marketing Information Systems Marketing Information Systems Customer Relationship Management Sales Force Automation Sales Interactive Marketing Management Market Advertising and Promotions Product Management Research and Forecasting

  11. Targeted Marketing Context Content Demographic/ Psychographic Online Behavior Community

  12. Manufacturing Information Systems Intranet Computer Integrated Manufacturing Manufacturing Resource Planning Manufacturing Execution Systems Shop Floor Scheduling Machine Control Process Control Robotic Control Engineering Systems Remote Worker CAD CAE Computer- Aided Process Planning Production Forecasting Production Scheduling Quality Control Supplier Extranet

  13. Human Resource Management Training & Development Compensation Administration Staffing Manpower Planning Labor Force Tracking Succession planning Performance appraisal plans Contract costing Salary forecast Strategic Systems Labor Cost Analysis Turnover Analysis Compensation effectiveness Benefits Analysis Training effectiveness Career matching Tactical Systems Payroll control Benefits Administration Recruitment Workforce Planning Skill assessment Performance evaluation Operational Systems

  14. Accounting Information Systems

  15. Financial Information Systems Financial Information Systems Capital Budgeting Investment Management Financial Planning Cash Management

  16. Chapter Summary The e-Business Application Architecture reflects the key e-business applications and their interrelationships. Cross-functional enterprise applications cross the boundaries of traditional business functions. These systems focus on supporting integrated clusters of business processes. Supply Chain Management relies on information technology and management practices to optimize information and product flows among the processes and business partners within the supply chain.

  17. Chapter Summary (cont) A transaction processing system is an information system that processes data resulting from the occurrence of business transactions. Traditional functional business systems support specific business functions including marketing, accounting, finance, production/operations, and human resource management. Marketing information systems support traditional and e-commerce processes and management of the marketing function.

  18. Chapter Summary (cont) Computer-based manufacturing systems help a company simplify, automate, and integrate many of the activities needed to quickly produce high-quality products to meet changing customer demands. Human resource information systems support human resource management in organizations.

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