Enhancing Palantir's Revenue and Reputation
Palantir Technologies faces challenges with revenue reliance and business sustainability. To achieve growth, they need to diversify revenue streams and enhance business sustainability and reputation. By focusing on tax and fiscal solutions to target new governments and big corporations in specific industries and markets, Palantir aims to increase market share by 2027 and improve profit margins. This executive summary outlines a strategy to drive profit growth through enhanced sustainability and reputation.
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PALANTIR TECHNOLOGIES THE LORD OF THE DATA John Molson MBA International Case Competition Barna Consulting Firm Naomi Di Cocco Carlos Piola Estifer Baldera Fernando Sierra
AGENDA 1 Key Issues 2 Overview 3 Strategy 4 Action Plan 5 Financials 6 Risk Assessment
EXECUTIVE SUMMARY PALANTIR TECHNOLOGIES Revenue reliance Business sustainability Reputation Challenges
EXECUTIVE SUMMARY PALANTIR TECHNOLOGIES Revenue reliance Business sustainability Reputation Challenges How to diversify Palantir s revenue streams to achieve growth? Key Issue
EXECUTIVE SUMMARY PALANTIR TECHNOLOGIES Revenue reliance Business sustainability Reputation Challenges How to diversify Palantir s revenue streams to achieve growth? Key Issue Enhance the business sustainability and reputation to drive profit growth Goal
EXECUTIVE SUMMARY PALANTIR TECHNOLOGIES Revenue reliance Business sustainability Reputation Challenges How to diversify Palantir s revenue streams to achieve growth? Key Issue Enhance the business sustainability and reputation to drive profit growth Goal Focus on Tax and fiscal solutions to target new governments while targeting big corporations in specific industries and markets. Strategy
EXECUTIVE SUMMARY PALANTIR TECHNOLOGIES Revenue reliance Business sustainability Reputation Challenges How to diversify Palantir s revenue streams to achieve growth? Key Issue Enhance the business sustainability and reputation to drive profit growth Goal Focus on Tax and fiscal solutions to target new governments while targeting big corporations in specific industries and markets. Strategy 17% $1B 12% GOV & 3% CORPORATE MARKET SHARE BY 2027 Impact PROFIT MARGIN BY 2027 PROFIT BY 2027
OVERVIEW Key Issues Overview Strategy Action Plan Financials Risk Assessment
VALUE PROPOSITION PALANTIR TECHNOLOGIES Specialization Security Customizable Integration Strong presence in Secure system, Adapts to their Can integrate Analytics, with alliances client reality and with their client specifically in with US GOV demands. systems and Analytics platform, institutions and data. interactive data with Impact visualization, Level 5 predictive analytics Clearance and geo intelligence. Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
PRODUCTS 1. 2. 3. 4. Gotham: Foundry: Apollo: Palantir defense & Commercial Software as a unlocked: intelligence service emancipate customer s data from legacy systems Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
COMPETITIVE LANDSCAPE BUSINESS INTELLIGENCE AND ANALYTICS SOFTWARES + OF TYPE DIVERSIFICATION Microsoft Google IBM Oracle + Palantir NUMBER OF PRODUCTS Source: Information provided by the company OFFERINGS Key Issues Overview Strategy Action Plan Financials Risk Assessment
COMPETITIVE LANDSCAPE BUSINESS INTELLIGENCE AND ANALYTICS SOFTWARES + OF TYPE DIVERSIFICATION Microsoft Google High specialization Selected clients IBM Oracle + Palantir primarily competed with its customers desires to build their own solutions internally Palantir NUMBER OF PRODUCTS Source: Information provided by the company OFFERINGS Key Issues Overview Strategy Action Plan Financials Risk Assessment
KEY TAKEAWAY Specialization efforts in Analytics, and your small number of high profile and selective clients, have provide you competitive advantage in the analytics segment. Key Issues Overview Strategy Action Plan Financials Risk Assessment
COMMERCIAL MODEL PALANTIR TECHNOLOGIES Price Result Acquire Expand Scale Little to no Between $10 million High marketing Understand Business become cost, so to $100 million efforts do to customer more autonomous customers try annually strategy current challenges and on the use of the the platform business model. ensure that its platform. Clients software delivered start generating value and results to profit for the the customer. company. Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
KEY TAKEAWAY Until enough clients gets to the scale phase, the model won't be successful Key Issues Overview Strategy Action Plan Financials Risk Assessment
STAKEHOLDER ANALYSIS Big Society Media Employees Suppliers Government corporations Key Issues Overview Strategy Action Plan Financials Risk Assessment
KEY TAKEAWAY The company has to take their stakeholder into accounts to minimize negative brand awareness and stock price downfall. Key Issues Overview Strategy Action Plan Financials Risk Assessment
STRATEGY Key Issues Overview Strategy Action Plan Financials Risk Assessment
ALTERNATIVES HOW TO DIVERSIFY PALANTIR S REVENUE STREAMS TO ACHIEVE GROWTH? 1. 2. 3. 4. 5. Continue Focus on Continue focus Focus on Focus on focus on government on big smaller inter government tax agencies corporations corporations governmental safety organizations agencies Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
CRITERIA HOW TO DIVERSIFY PALANTIR S REVENUE STREAMS TO ACHIEVE GROWTH? 1. PROFITABILITY 2. COMPETITIVE ADVANTAGE 3. BRAND IMAGE 4. SUSTAINABILITY 5. RELATIONS WITH STAKEHOLDERS 6. DIVERSIFICATION Key Issues Overview Strategy Action Plan Financials Risk Assessment
GOVERNMENT SAFETY AGENCIES PROS CONS 1 Continue contracts with safety agencies such as the CIA, NSA, Department of Defense, FBI and police departments. Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
GOVERNMENT TAX AGENCIES PROS CONS 2 Offer services to tax collecting agencies, such as the IRS Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
PRIVATE SECTOR BIG CORPORATIONS PROS CONS 2 Continue providing services to integrate clients existing solutions into its central operating system without having to rebuild an entire data infrastructure. Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
PRIVATE SECTOR SMALL CORPORATIONS PROS CONS 2 Offer small corporations in diverse industries to democratize data analytics Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
INTERGOVERNMENTAL ORGANIZATIONS PROS & CONS PROS CONS 2 Aid these organizations in their efforts to analyze worldwide data and create efforts to improve worldwide issues Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
DECISION MATRIX HOW TO DIVERSIFY PALANTIR S REVENUE STREAMS TO ACHIEVE GROWTH? CRITERIA Relations with stakeholder s = ALTERNATIVES Competitive advantage Brand image Profit Sustainability Diversification + + Safety agencies Government ++ + + + = + Tax agencies + + + + Big corporations Private Sector + + + Small corporations ? + + + Intergovernmental organizations + Positive Negative = Unchanged ? Unknown Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
DECISION MATRIX HOW TO DIVERSIFY PALANTIR S REVENUE STREAMS TO ACHIEVE GROWTH? CRITERIA Relations with stakeholder s = ALTERNATIVES Competitive advantage Brand image Profit Sustainability Diversification + + Safety agencies Government ++ + + + = + Tax agencies + + + + Big corporations Private Sector + + + Small corporations ? + + + Intergovernmental organizations + Positive Negative = Unchanged ? Unknown Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
WHY THIS IS YOUR BEST OPTION GOVERNMENT AGENCIES & SPECIFIC PRIVATE SECTORS COMPETITIVE ADVANTAGE Continue offering the quality products and services which distinguish the company TARGET MARKET Expand offering to new sectors with a more positive perception DIVERSIFICATION Find new streams of revenue that will provide a sustainable growth for the company Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
KEY TAKEAWAY A combination of a target market towards government agencies and big corporations will render the much needed revenue diversification and sustainability Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
ACTION PLAN Key Issues Overview Strategy Action Plan Financials Risk Assessment
AI Assess Integrate Assess your Adress Market KPI Key Activities Palantir Should Focus on: Companies with a Yearly Revenue of 1 bIllion USD Governments Considerations -New Governments agencies per Q -IRR for Governmental Tax and Fiscal Projects -Market Share -% Clients in Scale Phase -Churn per industry Sectors in private should be heavy Data related sectors such as: Telecom, Construction, Supply Chain, Oil & Gas, Space, Mining, Banks, Shipping, Health etc Conglomerates Governmental Agencies can be expanded to include Tax, Transport, Ports, Customs, Health. Customs Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
AI Assess Integrate Assess your Adress Market KPI Key Activities Increase your Marketing Budget YOY Improve work New Regions such as Asia, Europe, South America, Africa Specialize Employees to specific areas such as Tax, Customs, Financial services etc -Churn per office -Clients in each phase per office -Employee rotation Considerations Increase the number of Marketing Representatives Offices new regions LATAM India frica Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
AI Assess Integrate Assess your Adress Market Source: Palantir Key Issues Overview Strategy Action Plan Financials Risk Assessment
AI Assess Integrate Assess your Adress Market Source: Palantir & Team Key Issues Overview Strategy Action Plan Financials Risk Assessment
IMPLEMENTATION TIMELINE AND BUDGET 1h 2022 2h 2022 1h 2023 2h 2023 1h 2024 2h 2024 1h 2025 2h 2025 1h 2026 2h 2027 1h 2028 2h 2028 $ Specialization of Employees $5M Start ------------------------------------------------------------------------------------------------ Finish $1M Start ------------ Finish Open Offices in LATAM Open Offices in India $1M Start ---- Finish Open Offices in Africa $1M Start ------------ Finish Marketing Efforts in new targeted markets and governments. $25M per year** Start -------------------------------------------------------------------------------- Finish Source: Team Creation ** Can change according to performance Key Issues Overview Strategy Action Plan Financials Risk Assessment
FINANCIALS Key Issues Overview Strategy Action Plan Financials Risk Assessment
ASSUMPTIONS 01 02 OPERATING MARGIN MARKET GROWTH RATE Will increase as the client base matures 2.8% through 2027 Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
PROJECTIONS Revenue growth coming from: Entering new markets Figures in USD millions Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
FUNDING Losses to be covered by 2024: 2.2b USD Funded by: Cash on hand Figures in USD millions Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
SUMMARY By 2027 Net profit Net profit margin Market share $1b USD 17% 12% government 3% commercial Source: Team Creation Key Issues Overview Strategy Action Plan Financials Risk Assessment
KEY TAKEAWAY By diversifying the client base and allowing it to mature you'll secure your revenues and achieve profitability Key Issues Overview Strategy Action Plan Financials Risk Assessment
RISK ASSESSMENT Key Issues Overview Strategy Action Plan Financials Risk Assessment
RISK ASSESSMENT RISK CONSEQUENCE Risk Mitigation Plan # Risk description Low Medium High High PR scandal due to improper data usage Sign NDA s and liability disclaimers 3 3 1 RISK LIKELIHOOD Expand sales forces and offices in new locations Not driving enough client interest Medium 2 2 2 1 1 Protected by government ruling, and with businesses offering of post sale services Businesses and agencies develop own softwares 3 Low New competitors emerge Diverse product offering Risk Level: Low Medium High 4 Source: Team Creation Risk Assessment Key Issues Overview Strategy Action Plan Financials
KEY TAKEAWAY By mitigating the risks, the business model can be sustainable over time Key Issues Overview Strategy Action Plan Financials Risk Assessment
KEY ISSUE How to diversify Palantir s revenue streams to achieve growth? Source: Team Creation
KEY ISSUE STRATEGY How to diversify Palantir s revenue streams to achieve growth? Combine a target market focus on government agencies and big corporations Source: Team Creation Source: Team Creation
KEY ISSUE STRATEGY RECOMMENDATIONS AI PLAN How to diversify Palantir s revenue streams to achieve growth? Combine a target market focus on government agencies and big corporations Focus on Tax and Fiscal solutions to target new governments. As those projects scale, Palantir would be offering services in other areas. Open new offices to attend targeted markets. Specialize workforce in sectors to differentiate. Measured by KPI results per office and industries. Source: Team Creation
RESULTS KEY ISSUE STRATEGY RECOMMENDATIONS AI PLAN By 2027 How to diversify Palantir s revenue streams to achieve growth? Combine a target market focus on government agencies and big corporations Focus on Tax and Fiscal solutions to target new governments. As those projects scale, Palantir would be offering services in other areas. Open new offices to attend targeted markets. Specialize workforce in sectors to differentiate. Measured by KPI results per office and industries. Net profits: $1B USD Profit margin: 17% Market share: Government 12% Commercial 3% Source: Team Creation
THANK YOU FOR YOUR TIME We are open to any comments & questions John Molson MBA International Case Competition Barna Consulting Firm Naomi Di Cocco Carlos Piola Estifer Baldera Fernando Sierra
