Exclusive Sponsorship Partnership Proposal for Club XYZ 2025
"Presenting a comprehensive sponsorship proposal for Club XYZ, outlining strategic intentions, community impact, unique value propositions, membership benefits, and diverse sponsorship opportunities at different tiers. Explore how your brand can maximize exposure and engagement through premium sponsorship packages with Club XYZ."
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Presentation Transcript
Title page Insert Club Name/Logo 2025 Partnership Proposal Date of proposal Contact details of the club/person presenting proposal
Executive Summary brief overview of the club Relate to your strategic plan Clubs Values, Strategic intent Key focus areas (what your club wants to achieve)
About the Club History and background Achievements and community impact.
Why choose your club/what value can you offer Number of members you have How will your audience benefit the sponsor s marketing goals What unique selling points do you have how many cooperate groups come through your club s doors, what other types of community engagement is your club involved with
Sponsorship opportunities Different sponsorship tiers Different tiers could be - Platinum, Gold, Silver, Bronze Breakdown of what each tier/package includes Specific assets available for sponsorship (e.g. uniform, signage, digital media, event naming rights) Clear pricing for each sponsorship tier or package
Example of Sponsorship Packages GOLD The Gold package is designed for sponsors seeking maximum exposure and premium brand association with the club. It often comes with exclusive rights and high-visibility opportunities 20k investment Naming rights exclusive naming rights for major events/tournaments or even facility areas (e.g. naming of a green/room/cover) Prominent branding large logo placement on team uniform/banners/club merchandise/digital platforms (website, socials, newsletter) Use of facilities - reduced or no cost to hire club facilities E.g. Can host one event at the club with no venue hire fee (their Christmas function.) Long-term partnership benefits priority in renewals and potential multi- year deal incentives.
Example of Sponsorship Packages - SILVER The Silver package offers a balanced mix of exposure and engagement. It s ideal for sponsors looking for significant brand presence without the full exclusivity of the Gold tier. 10k investment Notable branding Prominent logo placement on the clubs newsletter/website/event banner and select areas of team uniform (e.g. sleeve or back). Event exposure signage/flags at key events or tournaments and inclusion in printed collateral. Use of facilities E.g. Can host one event at the club with a reduced venue hire fee. (their Christmas function). Possible signage on smaller areas of the club (e.g. car park, garden)
Example of Sponsorship Packages - BRONZE The Bronze package is an entry-level option that provides essential exposure and is ideal for smaller businesses or those new to sports sponsorship. 2-5k investment Basic Branding exposure logo placement on the club s sponsor page in website. Inclusion on event banner signage (usually in a less prominent but still visible area) Digital Mentions recognition in the club s newsletters and/or social media posts. Discounted venue hire for corporate events at club (e.g. 25% off club hire)
Benefits for Sponsors Networking opportunities with club members/stakeholders. Brand visibility at events/tournaments Include club events, center, and national events if your club host these. Exposure opportunities Foot traffic at your club who comes though, how many corporates does your club see a year etc.. Website traffic/Social media outreach (if applicable) Newsletter audience
Thank You. Call to action Encourage to act quickly (e.g. upcoming events that they could sponsor) Include follow-up contact details.
