Explore 1920s Consumer Culture WebQuest
Dive into the changes in consumer culture during the 1920s with this interactive WebQuest. Discover important advertisement techniques, study guides, and helpful websites to enhance your understanding. Get ready to analyze the impact of consumer culture in the past century.
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Presentation Transcript
HE 1920 ONSUMER ULTURE EBQ QUEST 1920S S T THE C CONSUMER C CULTURE W WEB UEST
AGENDA & GOAL | FRIDAY 12/11/15 Agenda Goal How To s (10 mins) Important Advertisement Techniques WebQuest, fueled by Socrative Study Guide Work Time (if completed WebQuest) I can examine the changes to Consumer Culture in the 1920 s by completing the WebQuest.
HOW TO ACCESS THE WEBQUEST
WHEN YOURE DONE DON T X OUT!!!
HELPFUL WEBSITES http://data.bls.gov/cgi-bin/cpicalc.pl ^Inflation Calculator www.Walmart.com ^For price comparisons www.boxofficemojo.com ^looking up movies and their studios today
ADVERTISING TECHNIQUES REMINDER
AVANTE GARDE Suggests that you will be ahead of the times if you get this product (you ll be the first kid to have this)
BANDWAGON Exploits everyone s desire to join the crowd, shows that everyone is doing it
PATRIOTISM Suggests that buying that product shows your love for the country
SNOB APPEAL Suggests that purchasing this product makes you ELITE
EXAMPLE: WHATDOYOUSEE BELOW? (USEYOURSHEET)
ON SOCRATIVE, PLEASELISTYOURNAME, AS WELLASTHENAMESOFANYONEYOUARE WORKINGWITHTODAY.
QUESTION 1: WHATISTHEADVERTISEMENT BELOWTRYINGTOSELL, ANDWHATTECHNIQUE ISBEINGUSED? TELLMEHOWYOUKNOW!
QUESTION 2: WHAT ISTHE ADVERTISEMENT TRYINGTO SELL, ANDWHAT TECHNIQUEIS BEINGUSED? TELL MEHOWYOU KNOW!
QUESTION 3: WHATISTHEADVERTISEMENTBELOW TRYINGTOSELL, ANDWHATTECHNIQUEISBEING USED?
QUESTION 4: WHATISTHEADVERTISEMENT BELOWTRYINGTOSELL, ANDWHATTECHNIQUE ISBEINGUSED? TELLMEHOWYOUKNOW!
FILMSINTHE 1920S: SEARCHTHROUGHTHEWEBSITELINKED BELOWTOANSWERTHEFOLLOWING QUESTIONS HTTP://WWW.FILMSITE.ORG/20SINTRO.HTML 1) CHOOSEONEOFTHEBIG 5 STUDIOS. EXPLAINHOWTHISSTUDIOHADANIMPACTON CULTUREINTHE 1920S. 2) EXPLAINHOWTHISSTUDIOHASANIMPACT ONFILMSNOW. 3) FINDAMOVIE/TV SHOWTHATISMADEBY THISSTUDIOTHATYOUENJOYTODAY!
SPORTSINTHE 1920S Read the following quotation about Sports in the 1920s, then answer the following processing questions on the next slide: For Americans in general, participating in and watching sporting events became part of the good life. Radio broadcasts of college football and professional baseball began early in the 1920s and helped transform local athlete-heroes into national icons. Movie houses showed clips of sports contests and helped create stars. Newspapers and magazines gave the sports reporter a new authority as the media brought information about athletes and athletics to large, receptive audiences. Moreover, radio, movies, and the print media contributed to the "ballyhoo," or inflated dramatic interest, surrounding certain sporting events.
PROCESSING QUESTIONSON SPORTSINTHE 1920S What impact did the 1920s have on the sports market today, which is one of the biggest money making regimes in our country? Radios were able to play most of the sporting event s play-by-play calls. What type of people do you think were able to go to the sporting events in the stadium? See next slide for one more
PROCESSING QUESTIONSON SPORTSINTHE 1920S Without The Golden Age of Sports (1920 s), would an ad like the one featured below be successful? Why or why not?
PRICE CHANGEAND CONSUMER PRODUCTS Using the CPI Inflation Calculator and our friends over at Walmart, compare the prices of the following items: 1 LB of Bread in the 1920s 1 LB of Coffee in the 1920s A 1924 Chevrolet A motor driven brush and suction cleaner (Vacuum) in the 1920s http://www.thepeoplehistory.com/20sfood.html
PRICE CHANGE QUESTION: CHOOSEONEOFTHEPRODUCTSYOUFOUNDINTHE SEARCHTHATWASMOREEXPENSIVEIN 1920 COMPAREDTOTHEPRICEITCOSTSNOW. WHYDO YOUTHINKTHATPRODUCTISCHEAPERNOW?
FINAL QUESTION: HOWHASTHECULTURALCHANGESOFTHE 1920SIMPACTEDOURCULTURETODAY?
