Fusion Restaurant and Nightclub: Unique Dining and Entertainment Experience
Experience the fusion of flavors and music at our restaurant and nightclub located near GTI and NUIG. Our affordable prices cater to students, with special deals and a vibrant atmosphere. Join us for a bite of the world and enjoy discounts, loyalty rewards, and diverse music nights. Discover our strengths, weaknesses, opportunities, and threats through our SWOT analysis. Stay connected through our website and social media platforms. Join us for a unique dining and entertainment experience that goes beyond just a meal.
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Presentation Transcript
Fusion Come and take a bite of the world
Target audience Our target audience are students
5 Ps Product/Service: Restaurant Place: Near GTI and NUIG Price: Affordable for students Promotion: Website/Social media/Just eat/Deliveroo People: Staff are students, Students are our target audience
Location It is located beside bank of Ireland and euro giant. Which is close to GTI and NUIG it is also close to the water being Spanish arch
Strengths: Unique , Location, Atmosphere Weakness: New to the market, High expenses, No experience SWOT Analysis Threats: Competitors, Different Preferences Opportunities: Expand internationally, Innovative/New, More locations
Competitors Our competitors are well established and already have loyal customers They have been on the market for longer Competitor prices and their effect on our pricing
Our website: Social Media Wix Website Editor
Deals As our restaurant is catered to students, we will have a student deal where if you bring your student ID you get 25% off your food Loyalty cards where if you come in and order 5 times you get a free drink
Back up plan Nightclub Where every week there is a different genre of music based on the country e.g Latino night
Thanks for listening
