India Online - One Stop Shop Tab Application for Students
India Online, as of December 2014, has undergone a name change and is now a platform focused on aggregating mock tests for national exams. The company offers test packages for exams like CAT, IIT-JEE, CPMT, IAS, AIEEE, BANK PO, RAILWAYS, and NDA. They partner with coaching institutions to upload questions and manage test packages. The business model involves offering the application free to students and earning a margin on transactions. The company plans to raise funds for investment in IT infrastructure, operations, and brand building. Market overview shows potential in catering to exam applicants in various sectors, especially in the tablet market. The platform is designed for easy access and offers growth opportunities for both students and business associates.
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Presentation Transcript
India Online INFORMATION NOTE December 2014 The name of the Company, its affiliates & management has been changed
TRANSACTION SNAPSHOT India Online is a one stop shop tab application for students, focused on aggregating mock tests for national and other state India Online is a one stop shop tab application for students, focused on aggregating mock tests for national and other state exa exams. ms. Business Model Business Model Students Students Students can log-in and buy specific test packages relevant to their exam India Online CAT IIT-JEE CPMT IAS AIEEE BANK PO RAILWAYS NDA Coaching Institutions Coaching Institutions upload questions with their customized BA dashboards and create, manage and price test packages for students India Online India Online will offer this application free to students and will earn a 20- 30% margin on each transaction Student Traction and Projected Revenues Student Traction and Projected Revenues Coaching Institutions 2014 2015 2016 2017 Funding Requirement Funding Requirement .13mn 1.4mn 3.7mn 6.4mn The company plans to raise $ ~2 Mn over FY 2014 and FY 2015. The funds will be utilized towards CONFIDENTIAL & CLASSIFIED 120 Lac 1200 Lacs 3000 Lacs 5500 Lacs Investment in IT Infrastructure Funding initial business operations National brand building Students Transacting on the Platform Approx Revenues in Lacs 2
MARKET OVERVIEW Exam Applicants Exam Applicants - - Currently Addressed Market Currently Addressed Market Tablet Market In India Tablet Market In India The Indian Tablet market is buoyed by growing preference for tablets in education and enterprise sectors, according to a global research firm TechSci Research CAT CAT - - The number of applicants for CAT in 2013 dipped to a five-year low 1.96 Lac Tab Sales (Unit Lacs) Tab Sales (Unit Lacs) $2 bn The Indian tablet market size JEE JEE - - Registered highest ever registrations for the JEE- 2013 exams 14 Lacs 3.6 19 2011 7.3 Mn Units Expected to be sold by 2016 2013 AIEEE AIEEE - - The number of applicants in AIEEE-2012 were 1.3 million, in 2011- 1.1 million 13 Lacs 33% CAGR forecasted growth rate for TAB sales till 2018 It is also expected that most sales will come from Tier 1 cities, although the Tier 2 cities which are also in the race for tablets GATE GATE - - A total of 12,00,728 candidates registered for GATE 2013 and 9,84,855 candidates appeared for the exam ~12 Lacs Market Share (2012) Market Share (2012) BANK PO BANK PO - 7,51,032 candidates appeared for bank PO exam on June 17, 2012 ~7.5 Lacs Samsung Apple RIM HCL Others CONFIDENTIAL & CLASSIFIED 56.5% Other State Exams Other State Exams The targets to cater another 5 lac candidates for miscellaneous state exams 22.5% ~5 Lacs 12.8% 6.2% 1.9% ~52 Lacs ~52 Lacs Total Target Students Total Target Students 3
COMPANY OVERVIEW About the Company About the Company Business Business USPs USPs Platform development took a period of 18 Months 18 Months The Platform is compatible to Andriod, IOS & Windows 8 Systems Incremental revenue incentives for business associates to reach a wider market at a very low fixed cost The students get to choose from a wide range of exam content providers and practice test papers at their convenience 2011 2011 2012 2012 2013 2013 First App to provide largest question banks, test, packages on competitive examination and it's syllabus ~2 ~2 Crs Crs. . Total investment made till date The BA s manage their inventory with customized dashboards Each test provides topic wise analysis and nation-wide benchmarking for each student Future Avenues of Growth Future Avenues of Growth Management Management Mr Mr DG DG, currently the director of an IT company based out of Bhopal is the originator of the this concept. With 14 yrs in the IT industry his work spans in the areas of gaming, mobile, telecom, CRM, retail & finance. His last stint was in US as a director of a technology firm before he moved to set up his own venture in India. His experience includes working with firms such as IBM, Satyam, T-Mobile etc ranging from middle management to senior leadership positions. DG, holds an MBA from Symbiosis Pune & Masters in Computer Application from UP, University Team Team A team of 20 application developers are deployed to continuously upgrade and support the technology requirements of the platform Large Inventory of content other than question banks CONFIDENTIAL & CLASSIFIED Collaboration with Local Business Associates Online store for wide range of educational content 4
