Innovative Music Store: SattsMusic's Quality Instruments & Services

CEO/ Owner: Dr. Robert Satterly

SattsMUsic Store is a professional music store partnered with Mansfield University. At SattsMUsic Store we strive to give the best quality instruments and instrument care as possible. SattsMUsic tries to reach a personal level with our customers. We want to be available whenever you need us, because without you, the customer, SattsMusic wouldn t exist. SattsMUsic Store was founded by a fellow musician whose loves to play music and wants you to feel the same!

Owner/CEO: Partners: Where: Dr. Robert Satterly Dr. Nathan Rinnert Mansfield University Location 1: 17817 U.S. 6, Mansfield PA, 16933 8AM 10PM Location 2: 2202 Elmira St., Sayre PA, 18840 (Not Opened) Hours: Phone: Fax: 215.901.3459 570.888.2517 607.345.1112 Who We Are?

Our mission is to provide our customers with high quality instruments, useful accessories, helpful information, and excelling lessons. Our Mission

Directly assciated and partnered with We are able to do the following by our association: Hire minimum wage employees Get instruments fixed if we can t in store Private lessons with instrument majors Investments Our Features

Selling of new/used instruments Rentals Instrument repairs Private/group lessons Sheet music (variety of instruments) Accessories Demos Helpful musical information Community Concerts Advanced Business Our Services

Short-term (1 Month-1 Year) Completion of ALL construction Instrument contracts finalized Inside of store is completely filled TV and Radio commercials are aired Website is up and running Long-term (5+ years) $800,000+ in Sales At least 25-50 instruments (of every common instrument type) sold Two more locations opened Target market expand throughout PA Our Objectives

SattsMUsic's SWOT Diagram Competition

The music market complies of several categories: Compositions Recordings Media Live Music Artist Management Emerging Business Models Sales: Worldwide $67.6 Billion United States $5.7 Billion Market Analysis

Government Arts in schools could possibly diminish depending on what the government decides what students should take in school or what the HAVE to take in school. Social The more people talk about music the more business I potentially get! Market Influences

Survey.docx Market Survey

Musicians will be my target market, not just musicians that play basic orchestra instruments, but musicians that play any string, percussion, brass, woodwind, or wanting accessories. Also I my customers would be musicians whose instruments are broken and can be repaired or just instruments they don t want anymore. Also customers who want to get better and take private lessons. Also directors/schools who wish to purchase music book for beginners, intermediates, excelled, and expert musicians. Target Market (TM)

Instruments o Professional Musicians They will seek the newest instruments on the market They will want a good deal They will be able to distinguish between a good/bad deal on an instrument They want a company/industry that they enjoy, like, and relate to base on instruments The musician and company share common qualities o Amateur Musicians Cheap but good quality instruments Good information and reliable information on instruments TM Based On Our Products/Inventory

o Colleges/School-Primary Target Colleges They want a company/industry that they can rely on o Will ALWAYS help the college with ANY problem Want a company that provides instruments in bulk Company that has a good quality of instruments Company that can get a new instrument in stores within two or three days High Schools Seek a company that can provide good start up instruments o At a reasonable cost Want a company that gives good instrument information for the school Can work with the school with payments on instruments TM Based On Our Products/Inventory

Lessons o Professional Musicians Most likely will not need lessons o Colleges/Schools Colleges They might need good lessons for Freshman High School Want lessons to improve their students musical abilities Amateur Musicians Want lessons to become a professional musicians TM Based On Our Products/Inventory

Instrument Repairs o Professional Musicians Might need a repair if the cannot repair the instrument themselves o Colleges/Schools Colleges Most likely will not need a repair due to the fact that they have a technician class at the college Schools Will need repairs frequently because they might have a big quantity of older instruments Students aren t always the most responsible people to care for instruments so the instrument could get broken Amateur Musicians Amateur Musicians could need a repair because they most likely will not be able to repair it themselves TM Based On Our Products/Inventory

Commercial-Commercial.MSWMM Will air on CW, WETM-18 News, and WENY Radio KC 101, Wink 106, 99.5, and 100.5 Newspaper Flyers Giveaways We have concerts every month and will have a 50/50 giveaways. Steven Satterly, owner of Tap Out Breakdown, will do our promotion for concerts Facebook and Twitter Promotions And Advertisement

Equipment Cost Building Construction Wood Cost Vehicle Cost Instrument Titles Mouthpieces $100-$1000 $75,000 2 Vans $25,000 Brass($9000) WW($1000) $1000 Trumpet($20,000) Baritones($20,000) Trombone($10,000) Tuba($25,000) French Horn($10,000) Guitars($15,000) Flutes($5,000) Clarinets($5,000) Saxs($20,000) String Int.($20,000) $1000 $5,000 $552,000 Screws Bolts/Nuts Metals Paint $5,000 2 Trucks $40,000 Reeds Instruments $75,000 $15,000 Uniforms Decoration TOTAL: Tools Counter-tops Doors Sheet Rock Carpet Roofing Shelves Lights Surveillance Camera $1,000 General Labor $10,000 $10,000 $5,000 $20,000 $5,000 $20,000 $10,000 $10,000 $50,000 Financial Expenses

Mansfield University Dr. Nathan Rinnert Dr. Adam Brennan Mr. Brion Antoine Steven Satterly Mr. Eric Lavelle Mr. Seth Hampton Band teachers throughout Tioga, Potter, and Bradford County PMEA District 8 Austin Gillette Dan Horan Mr. Kaufman Acknowledgements

SattsMUsic thanks you for your time! Any comments or questions? THANK YOU!