Innovative Strategies for Enrollment Management at NECC
Explore how NECC tackles enrollment challenges through transparent communication, collaboration, actionable data collection, and accessible daily trends. Learn about the inception of enrollment dashboards, the importance of asking actionable questions, and making enrollment trends visible to the college community. Join NECC in overcoming obstacles and driving enrollment success.
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Presentation Transcript
Enrollment Dashboards at NECC Presentation to the DHE Trustee Convening October 27, 2021
Facing NECCs Enrollment Challenge Head-On Value transparency Provide clear communication Share data widely and consistently Promote Collaboration HTTPS://NECCI.NECC.MASS.EDU/DATA- CENTER/ENROLLMENT/ 2
Inception of Enrollment Dashboard Working Group Representatives from key areas of the college Academic Affairs Student Affairs Institutional Effectiveness Admissions Early College Marketing Strategy Owners for different student groups Bi-weekly meetings about enrollment trends 3
Asking Actionable Questions Collecting new sources of data Qualitative: Navigate Platform Quick Polls Student Ambassador Outreach Texting campaigns Conducting informal focus groups Acting on our findings: Positive student response Targeted outreach based on response Admissions welcome videos created by students 4
Making Daily Enrollment Trends Accessible Created in partnership with AVAAP Available to college-wide community on MyNECC Portal (not password protected) Highlights daily trends, updated nightly Disaggregated by race, ethnicity, gender, and more Provides multiple Perspectives Uses Hispanic vs. Non-Hispanic Lens as we are an HSI Relied upon by Senior College leaders, Deans, Unit leaders, and individuals across campus 5
