
Insights & Highlights: Support Services First Quarter FY23
Gain valuable insights into the first quarter performance of support services for FY23. Discover traffic highlights, engagement insights, and search trends. Key findings include increased mobile traffic, user interactions, and search behavior. Stay informed to optimize your services effectively.
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Presentation Transcript
UNCLASSIFIED//FOUO Support Services First Quarter FY23 Insights 01 Oct 31 Dec UNCLASSIFIED//FOUO
UNCLASSIFIED//FOUO Web Analytics Summary Program Roll-up IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Traffic Highlights NAF Personnel Services New Users increased +1.5 times from the previous year. Mobile Traffic increased by +1.4 times from the previous year. 39.56% of visitors came from nafbenefits.com. IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Engagement Insights & Highlights NAF Personnel Services There were 6,068 clicks to find more information. 1,114 people downloaded a pdf or a form. 143 people clicked an email address to get more information. 44 people needed to talk to a real person and made a phone call from the website. Top pages (Downloads, Click Email, Phone Numbers, Outbound Links) IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Search Insights & Highlights NAF Personnel Services 367 Total on-site searches on NAF Personnel Services pages to find more information. Top Searches 17.32% of users searched again immediately after performing a search IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Traffic Highlights CEAT 26,707 Visits. (pageviews to CEAT pages) There is over 5.7% more traffic compared to the previous year! CEAT Traffic Trends 6 IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Engagement Insights & Highlights CEAT There were 1,720 clicks to other websites to find more information. 585 people downloaded a pdf or a form. 76 people clicked an email address to get more information. IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Search Insights & Highlights CEAT 103 Total on-site searches on CEAT pages to find more information. Top Searches 13.75% of users searched again immediately after performing a search. IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Traffic Highlights Home Based Business (HBB) Top Installations 22,362 Visits. (pageviews to HBB pages) Traffic increased by 14.5% from the previous year. 9 IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Engagement Insights & Highlights Home Based Business (HBB) There were 1,605 clicks to other websites to find more information. 1,337 people downloaded a pdf or a form. 109 needed to talk to a real person. Top installations (Downloads, Email, Phone Numbers, Outbound Links) IMCOM, G9 Marketing (AMIM-WRK)
UNCLASSIFIED//FOUO Search Insights & Highlights Home Based Business (HBB) 733 Total on-site searches on HBB pages to find more information. 24.75% of users searched again immediately after performing a search. IMCOM, G9 Marketing (AMIM-WRK)