Insights into the Rowing Machine Market: Brand Shares, Profit Analysis, Keywords, and More
Explore the dynamics of the rowing machine market, including brand shares, profit and cost breakdowns, keyword insights, and customer reviews. Find out about the challenges, opportunities, and trends in this growing category in the United States.
Download Presentation
Please find below an Image/Link to download the presentation.
The content on the website is provided AS IS for your information and personal use only. It may not be sold, licensed, or shared on other websites without obtaining consent from the author. If you encounter any issues during the download, it is possible that the publisher has removed the file from their server.
You are allowed to download the files provided on this website for personal or commercial use, subject to the condition that they are used lawfully. All files are the property of their respective owners.
The content on the website is provided AS IS for your information and personal use only. It may not be sold, licensed, or shared on other websites without obtaining consent from the author.
E N D
Presentation Transcript
Rowing Machine Market Brand share: Amazon (Sunny Health & Fitness): 41% YOSUDA : 11% Market: Volume: 38500 /month Sales: $8360000 /month
Profit & Cost Cost: Confirmed 1.FBA Fee $50.13 2.Monthly Storage Fee: $3.36 3.Referral Fee: $39.24 (15% price) To Be Confirm 1. Product cost 2. Shipping + Customs(tax) Dynamic(estimate) 1.Marketing = Ads + other = 15% price 2.Return = 5% price
Keyword & Traffic Features: 1. CPC (Cost per Click): $1.5-$2 2. Traffic: not big, concentrate on a few keywords 3. CVR (Conversion rate): 5%
Summary 1. Fit for 1 categoriy: Rowing Machine, the volume of this category is still increasing in the past 5years in United States 2. CPC is $1.5-$2, Ctr is 5% 4. Problem a. Durability: did not last/ Stop working within a week of installation b. Functionality-Overall c. Price/Service d. Quality-Overall e. Installation 5. Customer service and the reviews below is really important on increasing the conversion rate
