Mastering Campaign Strategies: A Comprehensive Guide to Election Campaigning

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Learn the essentials of election campaigning in this workshop. Discover the timeline, effective strategies, online and physical campaigning tips, and how to look after your campaign team. Get ready to run an impactful election campaign!

  • Campaigning
  • Elections
  • Strategies
  • Workshop
  • Team

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Presentation Transcript


  1. ELECTIONS WORKSHOP Introduction to campaigning

  2. Whats on the agenda? Develop your skills in running in an election Give campaign planning a go Discuss the benefits of running Answer your questions

  3. Elections Timeline Nominations Period Campaigning Period Voting Period Results Monday 6th March 12:00 Thursday 9th March (Time TBC) Open Tuesday 24th January, 12:00 Online campaigning from close of nominations Thursday 9th March 12:00 Close Tuesday 21st February, 12:00 Physical campaigning from Thursday 2nd March

  4. What is campaigning? Campaigning is simply communicating to as many people as possible and showing them why they should vote for you Campaigning = votes

  5. Effective campaigning Plan Figure out what you are saying and when Who are you targeting? At what times? Do you know where you and your team need to be?

  6. Effective Campaigning Getting your message out Define your key support demographic Who do you have the backing of? Your course, groups you re in, etc. How can they help? Lecture shouts Be practical Use your team to spread out your voice

  7. Online & Physical Campaigning Tips Online Campaigning Physical Campaigning Schedule (but be flexible) Talk to everyone Be inventive and fun Get your pitch down Keep your tone/design consistent Don t be upset when people reject you Use the right links! Tailor your message based on the audience Be sensible is messaging people at 2am really a good idea? Whatever you do, DON T BREAK THE RULES!

  8. Looking after your team What s the purpose of the team? Get you pumped Be a sounding board Support you through the week (and results) Spread the message NB You are responsible for your team Make sure they know the rules Say thank you!

  9. Looking after yourself Plan when your campaigning will be most effective Take time off Don t let it get you down EAT REAL FOOD! Delegate to your team

  10. Positive Campaigning = Good Campaigning Don t get caught up in the #drama Don t break the rules Focus on your campaign, not what other people are doing Don t be mean Respect voters opinions and actions Ask for second preferences

  11. Benefits of campaigning Good experience If you win, you will be involved in high-level decisions both in the Union and the University If you don t win, you can still experience in planning and delivering a campaign Could get a job Chance to stand up for what you believe in and make a difference Valuable networking Could springboard your career Got nothing to lose! Candidates go on to do great things

  12. What now? Get your nomination in! The deadline is midday Tuesday 21st Get your campaigns team together! Get ready to rock your campaign! Come along to training post- nominations Ask any questions you have

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