Mintel: Leading Market Intelligence Agency
Mintel is the world's premier market intelligence agency, offering expert analysis on consumer behavior, market trends, product launches, and competitive landscapes. With a global footprint and a team of over 300 analysts, Mintel provides high-quality data and proprietary insights to help businesses make informed decisions and drive growth. Their specialized expertise covers a wide range of categories, ingredients, packaging, retail, science, and trends, ensuring clients receive tailored solutions to understand and meet consumer demands effectively. Through innovative services like Mintel Trends, Mintel Menu Insights, and Mintel Reports, Mintel empowers businesses with the knowledge and tools to succeed in today's competitive markets.
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Presentation Transcript
About Mintel The world s leading market intelligence agency
Mintel is the expert in what consumers want and why As the world s leading market intelligence agency, our analysis of consumers, markets, new products and competitive landscapes provides a unique perspective on global and local economies. Since 1972, our predictive analytics and expert recommendations have enabled our clients to make better business decisions faster. Our purpose is to help businesses and people grow.
Why work with us Global footprint Expert-led approach Diverse and experienced Independent proprietary data 300+ analysts Continuous development of data, partners and technologies 36 markets with consumer data Product launches from 86 markets 30,000 field evaluators in 130 markets Providing intelligence for 50 years More than 1,500 employees across 13 offices 48 nationalities speaking 37 languages Support to help you grow Better, more relevant answers Experience you can rely on Experts in what consumers want and why
What makes us unique High-quality data Expert analysis Excellence service Proprietary: Consumer behaviour Product launches Purchase intent More than 300 analysts, specialists in: Categories Ingredients Packaging Retail Science Trends A dedicated team for you, providing: Account management Client service support Direct access to analysts + + Trusted third-parties: Cipher patent analysis IRI sales data Leatherhead food research
A complete picture on what consumers want and why Mintel Trends MACRO TRENDS Mintel Menu Insights FOODSERVICE TRENDS INDUSTRY TRENDS Mintel Food & Drink Mintel Beauty & Personal Care and Mintel Household & Personal Care SELF-SERVICE Mintel Market Sizes SIZE OF MARKETS CATEGORY TRENDS Online access to licensed sites Training support Newsletter updates Content/competitor alerts Mintel Reports PRODUCT REACTIONS CONSUMER BEHAVIOUR Mintel Purchase Intelligence Mintel Global Consumer Comperemedia Omni MARKETING STRATEGIES PRODUCT INNOVATION Comperemedia Direct PRODUCTS IN-STORE/ONLINE Mintel ePerformance Mintel GNPD Field Services
We also provide Consulting services Bespoke insight and custom problem-solving delivered by Mintel strategists.
Offices Name Surname Graphic Designer nsurname@mintel.com Name Surname Graphic Designer nsurname@mintel.com About Mintel Mintel is the expert in what consumers want and why. As the world s leading market intelligence agency, our analysis of consumers, markets, product innovation and competitive landscapes provides a unique perspective on global and local economies. Since 1972, our predictive analytics and expert recommendations have enabled our clients to make better business decisions faster. Our purpose is to help businesses and people grow. Name Surname Graphic Designer nsurname@mintel.com Name Surname Graphic Designer nsurname@mintel.com
