Missy Ward's Comprehensive Guide to Affiliate Marketing Tools
Uncover a wealth of resources in Missy Ward's guide to affiliate marketing tools. From independent plugins to favorite free resources, explore forums, magazines, and podcasts to upskill in the affiliate marketing domain. Gain insights into optimizing links, managing ads, and staying updated with the latest trends through this all-encompassing guide.
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Presentation Transcript
Affiliate Marketing 201 By Missy Ward @ @MissyWard MissyWard
Free (and Nearly Free)! Free (and Nearly Free)! MissyWard.com @MissyWard
Independent Plugins Independent Plugins Pretty Link Lite Pretty Link Lite - Takes long affiliate links and automatically shortens and masks them into links containing your domain which can be easily redirected. [http://www.missyward.com/prettylinklite] Broken Link Checker Broken Link Checker monitors your blog looking for broken links and lets you know if any are found so that you can redirect them and not lose any commissions. [http://www.missyward.com/BLC] SEO SEO Smart Link Smart Link Automatically appends a specific URL any time you mention a specific word in your blog posts. [http://www.missyward.com/seo-smart-links] Simple Ads Manager Simple Ads Manager Manage ad placements with very flexible logic and tracking system [http://www.missyward.com/simple-ads-mgr] MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Forums: Forums: aBestWeb.com Wickedfire (if you can look past the crudeness of some members) DigitalPoint Warriorforum Top 25 Affiliate Marketing Blogs of 2012: Top 25 Affiliate Marketing Blogs of 2012: Get the list here: http://www.missyward.com/top25blogs (2013 is about to be released) MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Magazines Magazines FeedFront Magazine [All affiliate marketing all of the time, written by the folks that actually do it.] Website Magazine [Caters exclusively to the business of running a website] Internet Retailer [Online retailing strategies, marketing practices, technologies, etc.] MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Podcasts Podcasts Geekcast.fm Podcast Network [offers dozens of free internet marketing podcasts, many which are targeted to affiliate marketers] Affiliate Buzz by James Martell [Podcasting since 2003 - http://jamesmartell.com/category/affiliate-buzz/ MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Webinars & Videos Webinars & Videos Affiliate Summit Youtube Channel offers over 600 videos from Affiliate Summit sessions covering just about every affiliate marketing topic there is. [http://www.youtube.com/affiliatesummit/] ShareASale Webinars: Live webinars with content targeted at ShareASale affiliates [http://www.missyward.com/sasweb] MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Marketing Tools: Marketing Tools: WatchCount.com WatchCount.com Let s you see the most watched items and what s hot on eBay Google Trends Google Trends displays hot searches of the day and lets you explore the search volume for keywords. Ripplefire.com and OneLoad.com Ripplefire.com and OneLoad.com allows you to publish your videos across video and social hubs uploading it only once. Also provides tracking. Viewbix Viewbix Customizable skin that allows you to embed your affiliate link in the video, newsletter signup, QR codes and more along with provides detailed analytics. [Tutorial at http://www.missyward.com/viewbix] MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Marketing Marketing Tools (Continued): Tools (Continued): Luminate: Enables your images to be interactive [annotations, sharing, products in picture]. They share commissions based on product purchases (derived by image tags) attributed to the picture [Think Adsense for pictures] ShareASale s Make a Page- Enables you to find products related to your audience and quickly create shopping pages with your ShareASale affiliate links already embedded. Google Analytics Content Experiments - Tool that can be used to create A/B tests to boost your website conversions. MissyWard.com @MissyWard
Missys Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Missy s Favorite Free (and Nearly Free) Affiliate Marketing Tools & Resources Books Books Extra Money Answer: by Shawn Collins step by step instruction on how to build a blog, get traffic and monetize it. $2.99 [http://www.missyward.com/extra-money-answer] Meetups Meetups Monthly Free Affiliate Summit Local Meetups in cities across the U.S. and Canada: [http://www.affiliatesummit.com/meetups] MissyWard.com @MissyWard
Missys Tips for Building Your Email List Missy s Tips for Building Your Email List Why should you incorporate list building and marketing into your web Why should you incorporate list building and marketing into your web strategy? strategy? Engage and interact with your audience Pre-sell, sell, up-sell and cross-sell Increase loyalty (turns first-time customers to repeat customers) Push vs. Pull (prevents RSS forgetfulness) In-depth tracking MissyWard.com @MissyWard
Missys Tips for Building Your Email List Missy s Tips for Building Your Email List Good email marketing vs. Spam Good email marketing vs. Spam CAN-Spam (http://www.missyward.com/canspam) Opt-in and confirmed Can unsubscribe quickly and easily Trusted connection Targeted and provides value MissyWard.com @MissyWard
Missys Tips for Building Your Email List Missy s Tips for Building Your Email List Free Services: Free Services: Feedburner (I d get off of this. Google shut down Google Reader, why would they keep Feedburner long term?) Paid Paid Services: Services: Aweber, Vertical Response, Feedblitz, MyNewsletterBulder (Spencer) iContact, Constant Contact & more. Prices based on size of list, number of sends, etc. Features to look for: Send personalized newsletters (templates, RSS by email) Create signup forms for your website or blog Create autoresponders Deliverability Statistics MissyWard.com @MissyWard
Missys Tips for Building Your Email List Missy s Tips for Building Your Email List People just don t give up their email address without a good reason. People just don t give up their email address without a good reason. How How to get folks to sign up to your to get folks to sign up to your list Define fields to capture Convey trust Preferential placement on your home page Define benefits Provide an incentive list MissyWard.com @MissyWard
Missys Tips for Building Your Email List Missy s Tips for Building Your Email List Tactics Tactics to grow your list to grow your list Subscription form on every page Forward to a friend Optimize current and archived newsletters for Search Engines Consider PPC Subscription during checkout Co-registration Newsletter reciprocity Display on all printed materials Add to signature line in all correspondence Customer surveys, invoices, packing slips Include in press releases Tradeshows Blog comments Call center Post cards MissyWard.com @MissyWard
Missys 6 Missy s 6 Bonus Bonus Nuggets Nuggets MissyWard.com @MissyWard
Missys Missy s 6 Bonus Nuggets: The Stuff No One Tells You 6 Bonus Nuggets: The Stuff No One Tells You 1. Beware of URL Shorteners [Blacklisting, transfer of assets, interstitial, adding their affiliate link] 2. You CAN ask for higher commissions and custom creatives 3. You CAN ask to for first right of refusal on new products 4. You CAN deep link to any page instead of sending traffic to a home page [most merchants] 5. You MAY be able to run an affiliate link in a post that a PR company has paid you for. Ask! 6. Optimizing images great for traffic [height/width, file name, alt tag, caption] MissyWard.com @MissyWard
