Strategies and Legal Aspects for E-commerce Success

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Learn key strategies for marketing your e-commerce product, communication planning for customer engagement, legal aspects to consider, and documenting activities to build a successful e-commerce venture. Get insights from Module 4 of TA6618 course on Technologies and Strategies in E-commerce.

  • E-commerce strategies
  • Communication planning
  • Legal considerations
  • Venture planning
  • Digital technology

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  1. Activities (I) Based on the material given in the module, carry out the following activities > Identify the key strategies to market your product offering TA6618-Enabling a conducive environment for e-commerce Module 4 - Technologies and Strategies in e-commerce digital technology. Approaches & legal framework.

  2. Activities (II) Determine what communication planning do you need, and how you will let the customers know of your activities TA6618-Enabling a conducive environment for e-commerce Module 4 - Technologies and Strategies in e-commerce digital technology. Approaches & legal framework.

  3. Activities (III) Research what are the key legal aspects you need to consider for your e-commerce business initiative. TA6618-Enabling a conducive environment for e-commerce Module 4 - Technologies and Strategies in e-commerce digital technology. Approaches & legal framework.

  4. Activities (IV) Document the previous activities as part of your venture plan so you work towards completing it over the modules. TA6618-Enabling a conducive environment for e-commerce Module 4 - Technologies and Strategies in e-commerce digital technology. Approaches & legal framework.

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