Survey on Broadband Adoption 2023: Internet Adoption Trends and Digital Divide in California

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Explore the results of a comprehensive survey conducted in California on broadband adoption in 2023, focusing on internet adoption rates and the digital divide. The study covers various populations and regions, addressing topics such as broadband costs, reasons for non-adoption, telehealth, digital skills, and more. Gain insights into connectivity concepts and understand covered populations defined by the Infrastructure Act.

  • Survey
  • Broadband Adoption
  • California
  • Digital Divide
  • Internet Adoption

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  1. Statewide Survey on Broadband Adoption 2023 Internet Adoption and the Digital Divide in California Results from a Survey Conducted for the California Department of Technology (CDT) and the California Emerging Technology Fund (CETF) Principal Investigators: Dr. Hernan Galperin, Dr. Fran ois Bar & Dr. Thai V. Le University of Southern California January 2024 SVB Confidential

  2. About the Statewide Survey on Adoption Population: California Adults (Age 18 and Older) Method of Collection: Multimodal (RDD + Text-to-Web) Languages: English, Spanish, Mandarin, Vietnamese Margin of Error: <3% for 95% Confidence Level Fieldwork Dates: February June 2023 Sampling: Main Sample + 3 Oversamples 2 SVB Confidential

  3. Sampling Strategy and Sample Size Sample Type Description Amount Total Main Sample Telephone Surveys Complete Telephone Surveys Basic Online Text-to-Web Rural County Regions Low-Income HHs (Pre-Paid) Department of Rehabilitation 1,000 249 650 1,059 283 319 1,899 Oversample 1,661 TOTAL 3,560 3 SVB Confidential

  4. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 4 SVB Confidential

  5. Key Concept Definitions Connectivity Self-reported Residential connectivity ( at home ) Any technology, either fixed or mobile Connected vs. unconnected: based on residential access Underconnected : has mobile access only 5 SVB Confidential

  6. Key Concept Definitions Covered populations (as defined by Infrastructure Act): Low-income HHs (below at or below 150% of FPL) Aging individuals (60+ years) Veterans Individuals with disabilities Individuals with a language barrier Members of a racial or ethnic minority group Individuals who primarily reside in a rural area Women LGBTQIA+ Incarcerated individuals 6 SVB Confidential

  7. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 7 SVB Confidential

  8. Broadband Adoption Remains High While Share of Underconnected (Smartphone-Only) Continues to Drop Smartphone- only 8 SVB Confidential

  9. Adoption Gaps for Several Covered Populations and Disadvantaged Groups Are Closing 9 SVB Confidential

  10. Income Gap in Broadband Adoption Has Decreased Thanks to Jump in Adoption Among the Poorest Households (<20K) 10 SVB Confidential

  11. Covered Populations: Low-Income and Households with Language Barriers Still Lag Behind in Broadband Adoption 11 SVB Confidential

  12. Hispanic/Latinx Residents More Likely to be Unconnected Than Other Racial/Ethnic Groups 12 SVB Confidential

  13. Main + Rural Oversample: Broadband Adoption Varies Across the State, San Joaquin Valley Lags Behind Other Regions 13 SVB Confidential

  14. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 14 SVB Confidential

  15. Average Cost of Broadband in California is $83.60/month, Generally Higher in Rural Areas 15 SVB Confidential

  16. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 16 SVB Confidential

  17. Cost Is the Main Barrier to Broadband Adoption, Followed by Concerns About Privacy 17 SVB Confidential

  18. For Most Low-income Households (~70%), Cost Exceeds FCC-Recommended Threshold (2% of Disposable Income) 18 SVB Confidential

  19. Public/Community Broadband Remains a Key Access Alternative for Unconnected Households 19 SVB Confidential

  20. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 20 SVB Confidential

  21. ACP Awareness and Participation Rates Remain Low Among Eligible Households 21 SVB Confidential

  22. ACP Awareness Varies Across the State, Higher in San Joaquin/Sacramento Valley, Lower in Inland Empire 22 SVB Confidential

  23. Beyond Awareness, Lack of Information/Misinformation Also Reduce Participation in ACP and Similar Programs 23 SVB Confidential

  24. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 24 SVB Confidential

  25. Following Pandemic Surge, Telehealth Utilization Has Declined in Particular for Older Adults 25 SVB Confidential

  26. Telehealth Utilization Lower for Those With Language Barriers and Low-Income Households 26 SVB Confidential

  27. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 27 SVB Confidential

  28. Broadband Adoption Among K-12 Households Has Decreased to Just Below Pre-Pandemic Levels 28 SVB Confidential

  29. Device Availability Has Also Decreased, in Particular Among Low-Income K-12 Households 29 SVB Confidential

  30. Main Topics 1. Adoption Across Covered Populations and Regions 2. Broadband Costs 3. Reasons for Non-Adoption 4. ACP Awareness and Participation 5. Telehealth 6. Access and Devices Among K-12 Households 7. Digital Skills 30 SVB Confidential

  31. Share of High-Skills Users is Lower Among Non-English- Language HHs, Low-Income HHs, and HHs with Disabilities 31 SVB Confidential

  32. THANK YOU Dr. Hernan Galperin hernan.galperin@usc.edu Dr. Fran ois Bar fbar@usc.edu Dr. Thai V. Le thaivle@usc.edu Full 2023 Digital Equity Survey Report: https://arnicusc.org/2023-statewide-digital-equity-survey/ SVB Confidential

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