Understanding Utopia and Dystopia: Exploring Propaganda Forms
Dive into the concepts of utopia and dystopia, along with the various forms of propaganda such as words of praise, plain folks appeals, and testimonials. Discover how these elements shape societal perceptions and ideologies.
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Presentation Transcript
Utopia and Dystopia Utopia comes from the Greek expression of no place. It refers to an ideal place; it also means any visionary system of political or social perfection. Dystopia - a society characterized by human misery, as squalor, oppression, disease, and overcrowding; the worst place possible. http://dictionary.reference.com/
Propaganda Forms Definitions Examples Words of praise for a product or person; using nice words like goodness or best. Trash-talking another product or person, "mudslinging", "ad hominem attacks" A famous person recommends a product; also political endorsements Plain Folks Appealing to regular people's values like family, patriotism Glittering Generalities McDonald's is America's favorite. Namecalling Limbaugh attacks Michael J. Fox Testimonial It's Morning in America
Propaganda Forms Definitions Examples Dentist Commercial Bandwagon An appeal to be part of a group. Manipulating information to make a product appear better than it is often by unfair comparison or omitting facts. Comparison between Apple Macintosh and Windows computers Card- Stacking An appeal which helps a person to imagine themselves as part of a picture. Join the Pepsi Generation Transfer The substitution of a mild, indirect, or vague expression for one thought to be offensive, harsh, or blunt. Euphemism Propaganda Examples. Glendale College English Lab. 23 Feb. 2010. Glendale Community College. 16 Dec. 2010. http://english.glendale.cc.ca.us/propaganda.examples.html
Words of praise for a product or person; using nice words like goodness or patriotism http://www.propagandacritic.com/articles/ct.wg.gg.html McDonald's is America's favorite.
Trash-talking another product or person, "mudslinging", "ad hominem attacks" http://www.propagandacritic.com/articles/ct.wg.name.html Rush Limbaugh on Michael J Fox.
A famous person recommends a product; also political endorsements http://www.propagandacritic.com/articles/ct.fc.testimonial. html Examples: Got Milk Campaign: http://www.flickr.com/photos/gotmilk/
Appealing to regular people's values like family, patriotism http://www.propagandacritic.com/articles/ct.sa.plain.html It's Morning in America
An appeal to be part of a group http://www.propagandacritic.com/articles/ct.sa.bandwagon. html Dentist Commercial
Manipulating information to make a product appear better than it is often by unfair comparison or omitting facts. http://mason.gmu.edu/~amcdonal/Propaganda%20Techniques.html Comparison between Apple Macintosh and Windows computers
An appeal which helps a person to imagine themselves as part of a picture. http://www.propagandacritic.com/articles/ct.fc.transfer.html Join the Pepsi Generation
the substitution of a mild, indirect, or vague expression for one thought to be offensive, harsh, or blunt. the expression so substituted: To pass away is a euphemism for to die. http://dictionary.reference.com http://www.propagandacritic.com/articles/ct.wg.euphemism .html http://www.propagandacritic.com/articles/index.html
