Explore the profound connection between donors and volunteers through insightful discussions and data on volunteering demographics, volunteering in America, and best practices in recruiting volunteers. Discover how both groups play a vital role in enriching communities and creating positive change.
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Presentation Transcript
Donors and Volunteers: More Alike Than Different Leigh-Anne Cade, MPH, CVA Director of Training Melissa Estrada Reese Director of Development
VOLUNTEER Hampton Roads CONNECT businesses with opportunities which create a positive impact on our community; to EQUIP nonprofits with the resources they need to achieve their mission; to MOBILIZE a community of volunteers to create change.
Volunteerism An act in recognition of a need, with an attitude of social responsibility and without concern for monetary profit, going beyond one s basic obligation. Adapted from By the People: A History of Americans as Volunteers by Susan J. Ellis and Katherine H. Noyes, 1990, Jossey-Bass
Volunteering Remains Strong Volunteering continues to be a vital component of the fabric of our nation, enriching both our communities and those who serve. Source: Volunteering In America Report: htttp://www.volunteeringinamerica.gov
Volunteering in America Source: Volunteering in America Report http://www.volunteeringinamerica.gov
Volunteering Demographics Audience Volunteer Rate Number of Volunteers Total Service Hours 22% 14 million 1.4 billion Millenials (born 1982 or later) 28.9% 19.9 million 2.3 billion Generation X 28.2% 21.6 million 2.8 billion Baby Boomers 24.4% 10.3 million 1.8 billion Older Adults (65+) 23.2% 27.2 million 3.4 billion Men 29.5% 37.3 million 4.5 billion Women 33.5% 22.4 million 2.4 billion Parents Source: Volunteering in America Report http://www.volunteeringinamerica.gov
Best Practices in Recruiting Volunteers 2. Identify Benefits and Features 3. Craft a Powerful Message 4. Design a Communication Strategy 1. Target Your Market 9
Targeted Recruitment of Volunteers Board (Board Placement) Committees (Skills-Based) Special event volunteers/episodic, done in a day Others?
VolunTier Vision VHR s newest program Recruiting software for skills- based volunteers Volunteers are screened and placed into talent bank Nonprofits may submit for short-term projects or board needs
U.S. Trust Study 75% of wealthy individuals volunteered with at least one nonprofit Wealthy donors who volunteered in 2013 gave 73% more on average than those who did not volunteer - 2016 U.S. Trust Study of High Net Worth Individuals
Volunteer AND Donor Communication between staff Storytelling and impact Good volunteer management Know your volunteers One-click donation vs. a volunteer conversation I give of my time
