Validate, Refine, Act: Next Steps in Payer and Doer Strategy
Once assumptions about the Payer and Doer are identified, validating, refining, and acting on them is crucial. Through research, data collection, and conversations, refine your assumptions based on validation results. Use these validated assumptions to inform your scaling strategy, partnering with the identified players and adjusting your model as needed to achieve an effective scaling plan.
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Presentation Transcript
PAYER/DOER CANVAS Scale Toolkit Collaborate. Innovate. Educate.
DOER AT SCALE What makes your most probable DOER a good fit for your solution? Your most probable DOER <<answer here>> Your own organization <<mark 1 or 2 options>> Numerous NGOs <<mark 1 or 2 options>> Numerous Business <<mark 1 or 2 options>> Government <<mark 1 or 2 options>>
PAYER AT SCALE What makes your most probable PAYER a good fit for your solution? Your most probable PAYER <<answer here>> Customers <<mark 1 or 2 options>> Public Funding <<mark 1 or 2 options>> Big Aid <<mark 1 or 2 options>> Private Philanthropy <<mark 1 or 2 options>>
ASSUMPTIONS TO TEST What are the main assumptions behind your chosen DOER at scale, that you can benefit from validating? What are the main assumptions behind your chosen PAYER at scale, that you can benefit from validating? <<answer here>> <<answer here>>
WHAT NOW? Once the assumptions about the Payer and Doer have been identified, the next steps are to validate, refine, andactontheseassumptions. Validate: Use research, data collection, conversations, and pilot projects to test your assumptions. This could involve conducting market research, interviewing potential payers and doers, or running small-scale testsof yourmodelwithdifferent payersanddoers. Refine: Based on the results of your validation efforts, refine your assumptions. You may find that some assumptions were correct, while others need to be adjusted. This is an iterative process that may need to be repeatedseveraltimes. Act: Once you have a set of validated assumptions about your Payer and Doer, you can use these to inform your scaling strategy. This might involve seeking funding from the identified Payer, building partnerships with the identified Doer, or adjusting your model to better fit the needs and capabilities of the Payer and Doer. Remember, the goal is not to prove your initial assumptions right, but to arrive at a realistic and effective strategy for scaling your model. This requires being open to learning and adjusting your assumptions as necessary.
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