Improving Student Enrollment Experience and Diversity Tracking
Enhance student enrollment experience by tracking application submissions, addressing barriers, and increasing enrollment yield. Results show improved yield rates and communication strategies for minority students. Further research suggests monitoring enrollment trends and focusing on equity in enrollment.
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Presentation Transcript
Melinda Rodgers Dean, Enrollment Services and College Registrar
Capstone Focus Capstone Overview Workday Admissions Application: Improving the Student Experience Track the student experience: # of applications submitted # of incomplete applications # of false applicants # of calls about application equity minded focus on enrollment residency completion Identify and address barriers Increase completed admissions files Increase enrollment yield rate Ensure minorities successfully complete the process
Capstone Results Developed reports to track applicants Reviewed applicant data for prior terms: The yield rate increased Applicant rates by race are similar Fewer Black applicants enroll Enhanced communication plan to minority students Utilized new tools to engage prospects Case management model increased enrollment yield
SUGGESTIONS FOR FURTHER RESEARCH Suggestions for Further Research Continue to monitor the enrollment funnel: Fall 2022 Fall 2022 as of 5/3/2022 as of 5/3/2022 Equity minded focus on enrollment Equity minded focus on enrollment Race # Registrations # of applications submitted # of applications submitted 6,051 6,051 2,063 74 1-Black # of incomplete applications # of incomplete applications 2,830 2,830 1,174 104 2-Hispanic # of false applicants # of false applicants 2,402 280 94 94 3-White 412 25 # of calls about application # of calls about application 4-Other 278 278 6,051 483 Total residency completions residency completions 5,487 5,487 The final Fall 2022 data will be available on August 29th after the census date for the term.
